Sending birthday cards to business clients is a great way to maintain professional relationships ...

Your customer churn rate, also known as customer attrition rate, is the rate at ...

Dr. Robert B. Cialdini—the groundbreaking expert of influence and persuasion—delves into the power of ...

The law of reciprocity is something you may not have considered when it comes ...

Communication strategies are essential if you want to keep your customers happy and create ...

 It can be easy in this day and age to ignore customer retention strategies ...