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Client Relations

Why Scaling Relationships Matters More Than Ever

In a digital-first world, everyone is fighting for attention. Advisors are posting videos, optimizing ...

Client Relations

The Overlooked Power of Tangible Testimonials: What a Handwritten Note Says About You

The SEC’s 2021 Marketing Rule quietly changed everything for financial advisors.For the first time, ...

Business Strategies, Client Relations

The Secret Supporting Tactic Most Advisors Miss: Consistent Client Care

Financial advisors are always chasing the next big marketing move. SEO, Facebook ads, newsletters, ...

Business Strategies, Client Relations

Client Acquisition Costs Are Skyrocketing: Here’s How Advisors Can Protect Their Investment for Pennies

If you’re a financial advisor, you’ve felt it: new clients are harder and more ...

Business Strategies, Client Relations

How Financial Advisors Use Greeting Cards to Boost Client Retention (Without Lifting a Finger)

Why Personal Touch Still Matters Client relationships are at the heart of financial advising. ...

Business Strategies, Client Relations

Automated Greeting Card Mailing Services: How They Save Time and Keep You Top of Mind

Staying Personal in a Busy Business World Running a small business means wearing a ...

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);--tcb-skin-color-16-s:2%;--tcb-skin-color-16-l:35%;--tcb-skin-color-16-a:1;--tcb-skin-color-18:hsla(calc(var(--tcb-theme-main-master-h,52) + 13 ), calc(var(--tcb-theme-main-master-s,100%) - 24% ), calc(var(--tcb-theme-main-master-l,59%) - 8% ), 0.8);--tcb-skin-color-18-h:calc(var(--tcb-theme-main-master-h,52) + 13 );--tcb-skin-color-18-s:calc(var(--tcb-theme-main-master-s,100%) - 24% );--tcb-skin-color-18-l:calc(var(--tcb-theme-main-master-l,59%) - 8% );--tcb-skin-color-18-a:0.8;--tcb-skin-color-19:hsla(calc(var(--tcb-theme-main-master-h,52) - 3 ), 56%, 96%, 0.85);--tcb-skin-color-19-h:calc(var(--tcb-theme-main-master-h,52) - 3 );--tcb-skin-color-19-s:56%;--tcb-skin-color-19-l:96%;--tcb-skin-color-19-a:0.85;--tcb-skin-color-20:hsla(calc(var(--tcb-theme-main-master-h,52) - 3 ), 56%, 96%, 0.9);--tcb-skin-color-20-h:calc(var(--tcb-theme-main-master-h,52) - 3 );--tcb-skin-color-20-s:56%;--tcb-skin-color-20-l:96%;--tcb-skin-color-20-a:0.9;--tcb-skin-color-21:hsla(calc(var(--tcb-theme-main-master-h,52) - 2 ), calc(var(--tcb-theme-main-master-s,100%) - 24% ), calc(var(--tcb-theme-main-master-l,59%) - 6% ), 0.12);--tcb-skin-color-21-h:calc(var(--tcb-theme-main-master-h,52) - 2 );--tcb-skin-color-21-s:calc(var(--tcb-theme-main-master-s,100%) - 24% );--tcb-skin-color-21-l:calc(var(--tcb-theme-main-master-l,59%) - 6% );--tcb-skin-color-21-a:0.12;--tcb-skin-color-22:rgb(255, 255, 255);--tcb-skin-color-22-h:0;--tcb-skin-color-22-s:0%;--tcb-skin-color-22-l:100%;--tcb-skin-color-22-a:1;--tcb-skin-color-23:rgb(32, 65, 71);--tcb-skin-color-23-h:189;--tcb-skin-color-23-s:37%;--tcb-skin-color-23-l:20%;--tcb-skin-color-23-a:1;--tcb-skin-color-24:rgb(59, 59, 59);--tcb-skin-color-24-h:0;--tcb-skin-color-24-s:0%;--tcb-skin-color-24-l:23%;--tcb-skin-color-24-a:1;--tcb-skin-color-25:hsla(calc(var(--tcb-theme-main-master-h,52) - 1 ), calc(var(--tcb-theme-main-master-s,100%) - 18% ), calc(var(--tcb-theme-main-master-l,59%) + 2% ), 0.04);--tcb-skin-color-25-h:calc(var(--tcb-theme-main-master-h,52) - 1 );--tcb-skin-color-25-s:calc(var(--tcb-theme-main-master-s,100%) - 18% );--tcb-skin-color-25-l:calc(var(--tcb-theme-main-master-l,59%) + 2% );--tcb-skin-color-25-a:0.04;--tcb-skin-color-26:hsla(calc(var(--tcb-theme-main-master-h,52) + 1 ), calc(var(--tcb-theme-main-master-s,100%) - 16% ), calc(var(--tcb-theme-main-master-l,59%) + 5% ), 0.12);--tcb-skin-color-26-h:calc(var(--tcb-theme-main-master-h,52) + 1 );--tcb-skin-color-26-s:calc(var(--tcb-theme-main-master-s,100%) - 16% );--tcb-skin-color-26-l:calc(var(--tcb-theme-main-master-l,59%) + 5% );--tcb-skin-color-26-a:0.12;--tcb-skin-color-27:hsla(calc(var(--tcb-theme-main-master-h,52) + 9 ), calc(var(--tcb-theme-main-master-s,100%) - 18% ), calc(var(--tcb-theme-main-master-l,59%) + 10% ), 1);--tcb-skin-color-27-h:calc(var(--tcb-theme-main-master-h,52) + 9 );--tcb-skin-color-27-s:calc(var(--tcb-theme-main-master-s,100%) - 18% );--tcb-skin-color-27-l:calc(var(--tcb-theme-main-master-l,59%) + 10% );--tcb-skin-color-27-a:1;--tcb-skin-color-28:hsla(calc(var(--tcb-theme-main-master-h,52) + 2 ), 41%, 81%, 1);--tcb-skin-color-28-h:calc(var(--tcb-theme-main-master-h,52) + 2 );--tcb-skin-color-28-s:41%;--tcb-skin-color-28-l:81%;--tcb-skin-color-28-a:1;--tcb-skin-color-29:hsla(calc(var(--tcb-theme-main-master-h,52) - 0 ), calc(var(--tcb-theme-main-master-s,100%) - 17% ), calc(var(--tcb-theme-main-master-l,59%) + 5% ), 0.4);--tcb-skin-color-29-h:calc(var(--tcb-theme-main-master-h,52) - 0 );--tcb-skin-color-29-s:calc(var(--tcb-theme-main-master-s,100%) - 17% );--tcb-skin-color-29-l:calc(var(--tcb-theme-main-master-l,59%) + 5% );--tcb-skin-color-29-a:0.4;--tcb-skin-color-30:hsla(calc(var(--tcb-theme-main-master-h,52) - 2 ), calc(var(--tcb-theme-main-master-s,100%) - 18% ), calc(var(--tcb-theme-main-master-l,59%) + 3% ), 0.85);--tcb-skin-color-30-h:calc(var(--tcb-theme-main-master-h,52) - 2 );--tcb-skin-color-30-s:calc(var(--tcb-theme-main-master-s,100%) - 18% );--tcb-skin-color-30-l:calc(var(--tcb-theme-main-master-l,59%) + 3% );--tcb-skin-color-30-a:0.85;--tcb-main-master-h:209.16;--tcb-main-master-s:96%;--tcb-main-master-l:29%;--tcb-main-master-a:1;--tcb-theme-main-master-h:209.16;--tcb-theme-main-master-s:96%;--tcb-theme-main-master-l:29%;--tcb-theme-main-master-a:1}img#wpstats{display:none}@media (min-width:300px){.thrive-layout-1289 .main-container .sidebar-section{width:28.51%}.thrive-layout-1289 .main-container .content-section{width:calc(71.49% - 80px)}}@media (max-width:1023px){.thrive-layout-1289 .main-container{flex-wrap:wrap}.thrive-layout-1289 #wrapper .main-content-background,.thrive-layout-1289 #wrapper .layout-background-width .section-background,.thrive-layout-1289 #wrapper .layout-background-width .symbol-section-out{width:100%}.thrive-layout-1289 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bold);color:var(--tcb-skin-color-4);--tcb-applied-color:var$(--tcb-skin-color-4);--g-bold-weight:600;padding-top:0px;margin-top:0px;padding-bottom:24px;margin-bottom:0px;line-height:1.6em}.tcb-style-wrap p{color:var(--tcb-skin-color-5);--tcb-applied-color:var$(--tcb-skin-color-5);font-family:Muli;--g-regular-weight:400;--g-bold-weight:800;font-weight:var(--g-regular-weight, normal);font-size:18px;padding-top:0px;margin-top:0px;padding-bottom:24px;margin-bottom:0px}:not(.inc) .thrv_text_element a:not(.tcb-button-link),:not(.inc) .tcb-styled-list a,:not(.inc) .tcb-numbered-list a,.tve-input-option-text a,.tcb-post-content p a,.tcb-post-content li a,.tcb-post-content blockquote a,.tcb-post-content pre a{--tcb-applied-color:var$(--tcb-skin-color-5);font-family:inherit;--g-regular-weight:400;--g-bold-weight:800;font-weight:var(--g-regular-weight, normal);font-size:inherit;text-decoration-line:none;--eff:none;text-decoration-color:var(--eff-color, currentColor);color:var(--tcb-skin-color-0)}:not(.inc) .thrv_text_element a:not(.tcb-button-link):hover,:not(.inc) .tcb-styled-list a:hover,:not(.inc) .tcb-numbered-list a:hover,.tve-input-option-text a:hover,.tcb-post-content p a:hover,.tcb-post-content li a:hover,.tcb-post-content blockquote a:hover,.tcb-post-content pre a:hover{text-decoration-line:none;--eff:none;text-decoration-color:var(--eff-color, currentColor);color:var(--tcb-skin-color-3)}.tcb-style-wrap ul:not([class*="menu"]),.tcb-style-wrap ol{color:var(--tcb-skin-color-5);--tcb-applied-color:var$(--tcb-skin-color-5);font-family:Muli;--g-regular-weight:400;--g-bold-weight:800;font-weight:var(--g-regular-weight, normal);font-size:18px;margin-top:0px;margin-bottom:0px;padding-top:0px;padding-bottom:12px;padding-left:0px}.tcb-style-wrap li:not([class*="menu"]){color:var(--tcb-skin-color-5);--tcb-applied-color:var$(--tcb-skin-color-5);font-family:Muli;--g-regular-weight:400;--g-bold-weight:800;font-weight:var(--g-regular-weight, normal);font-size:18px;line-height:1.4em;padding-bottom:16px;margin-bottom:0px}.tcb-style-wrap blockquote{color:var(--tcb-skin-color-5);--tcb-applied-color:var$(--tcb-skin-color-5);font-family:Muli;--g-regular-weight:400;--g-bold-weight:800;font-weight:var(--g-regular-weight, normal);font-size:18px;padding-top:0px;padding-bottom:0px;border-left:2px solid var(--tcb-skin-color-1);margin-top:0px;margin-bottom:24px}body,.tcb-plain-text{color:var(--tcb-skin-color-5);--tcb-applied-color:var$(--tcb-skin-color-5);font-family:Muli;--g-regular-weight:400;--g-bold-weight:800;font-weight:var(--g-regular-weight, normal);font-size:18px}}@media (max-width:1023px){.tcb-style-wrap h1{font-size:36px;padding-bottom:22px;margin-bottom:0px}.tcb-style-wrap h2{padding-bottom:22px;margin-bottom:0px;font-size:28px}.tcb-style-wrap h3{padding-bottom:22px;margin-bottom:0px;font-size:22px}.tcb-style-wrap h4{padding-bottom:22px;margin-bottom:0px}.tcb-style-wrap h5{padding-bottom:22px;margin-bottom:0px}.tcb-style-wrap h6{padding-bottom:22px;margin-bottom:0px}.tcb-style-wrap p{padding-bottom:22px;margin-bottom:0px;padding-top:0px;margin-top:0px}.tcb-style-wrap ul:not([class*="menu"]),.tcb-style-wrap ol{padding-top:0px;padding-bottom:4px}.tcb-style-wrap li:not([class*="menu"]){line-height:1.75em;--tcb-typography-line-height:1.75em;padding-bottom:14px;margin-bottom:0px}.tcb-style-wrap blockquote{margin-bottom:22px}}@media (max-width:767px){.tcb-style-wrap h1{font-size:28px;padding-bottom:20px;margin-bottom:0px}.tcb-style-wrap h2{font-size:24px;padding-bottom:20px;margin-bottom:0px}.tcb-style-wrap h3{font-size:22px;padding-bottom:20px;margin-bottom:0px}.tcb-style-wrap h4{font-size:20px;padding-bottom:20px;margin-bottom:0px}.tcb-style-wrap 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a:hover{color:#c2bdbd}.videosection{position:relative;left:24px}#freesamplebtn{visibility:hidden}.freesamplebtn{visibility:hidden}.thrv_widget_menu{position:relative;z-index:10}.thrv_widget_menu .fixed-menu-item{position:fixed!important}.thrv_widget_menu.thrv_wrapper{overflow:visible!important}.thrv_widget_menu .tve-ham-wrap{z-index:999!important}.thrv_widget_menu li li .tve-item-dropdown-trigger{position:absolute;top:0px;right:0.5em;bottom:0px}.thrv_widget_menu ul ul{box-sizing:border-box;min-width:100%}.thrv_widget_menu .tve_w_menu .sub-menu{box-shadow:rgba(0,0,0,0.15) 0px 0px 9px 1px;background-color:rgb(255,255,255)}.thrv_widget_menu .tve_w_menu .sub-menu{visibility:hidden;display:none}.thrv_widget_menu.tve-active-disabled .tve-state-active{cursor:default!important}.thrv_widget_menu[class*="tve-custom-menu-switch-icon-"].tve-active-disabled .menu-item-has-children{cursor:pointer}.tve-m-trigger{display:none;-webkit-tap-highlight-color:rgba(0,0,0,0)}.tve-m-trigger:focus,.tve-m-trigger:active{outline:none}.tve-m-trigger:not(.tve-triggered-icon) .tcb-icon-close{display:none}.tve-m-trigger:not(.tve-triggered-icon) .tcb-icon-open{position:relative;z-index:1}.tcb-icon-open,.tcb-icon-close{font-size:33px;width:33px;height:33px;margin:0px auto!important;padding:0.3em!important}.thrv_widget_menu.thrv_wrapper{padding:0px;--tcb-menu-box-width-t: var(--tcb-menu-box-width-d);--tcb-menu-box-width-m: var(--tcb-menu-box-width-t);--tcb-menu-overlay-d: var(--tcb-menu-overlay);--tcb-menu-overlay-t: var(--tcb-menu-overlay-d);--tcb-menu-overlay-m: var(--tcb-menu-overlay-t)}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"]{background:none!important}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] .tcb-menu-overlay{display:none;pointer-events:none}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] .tve-m-expanded.tve-ham-wrap{flex-direction:column}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] .tve-m-expanded li>a{display:inline-flex}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] .tve-m-expanded+.tcb-menu-overlay{display:block;top:0px;right:0px;bottom:0px;left:0px;position:fixed}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] li{box-sizing:border-box;text-align:center}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] .thrive-shortcode-html{position:relative}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] .tve-item-dropdown-trigger{position:absolute;top:0px;right:0.8rem;bottom:0px;transition:transform 0.2s;height:100%!important}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] .expand-children>a>.tve-item-dropdown-trigger{transform:rotate(180deg)}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] .m-icon{margin-left:-1em}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] ul.tve_w_menu{box-sizing:border-box}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] ul.tve_w_menu li{background-color:inherit}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] ul.tve_w_menu ul{display:none;position:relative;width:100%;left:0px;top:0px}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] ul.tve_w_menu li:not(#increase-spec):not(.ccls){padding:0px;width:100%;margin-top:0px;margin-bottom:0px;-webkit-tap-highlight-color:rgba(0,0,0,0);margin-left:0px!important;margin-right:0px!important}.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] ul.tve_w_menu li:not(#increase-spec):not(.ccls):focus,.thrv_widget_menu.thrv_wrapper[class*="tve-custom-menu-switch-icon-"] 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