All Posts by bdc_admin

5 Reasons to Send a Greeting Card

There are many reasons to send a greeting card. Most often, it’s to celebrate a holiday and offer generic well-wishes. But if we take a little bit longer and put in the effort to write a more personal message, the impact that the card will have on the recipient is well worth your time.  We’ve […]

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How to Use the Power of Persuasion in Your Business Strategies

Dr. Robert B. Cialdini—the groundbreaking expert of influence and persuasion—delves into the power of persuasion and the psychology of why people say ‘yes’ in his acclaimed book ‘Influence: The Psychology of Persuasion.’  He demonstrates how to use these principles in your business to grow and convert. There are six universal principles of influence: reciprocity, commitment […]

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