bdc_admin, Author at Birthday Company

All Posts by bdc_admin

5 Essential Times to Send Greeting Cards to Your Clients

Just about every business can benefit from a more hands-on approach to customer relations. One of the best ways to establish a strong bond between your customers and your brand is to connect with your customers as individuals. Sending a greeting card (rather than an email, or worse, mass email) can add a personal touch […]

How to Win with Outreach Marketing the Easy Way

When it comes to marketing strategies, many companies tend to place the majority of their focus on publicizing their products and services to as wide an audience as possible. What they fail to realize is that outreach marketing can be a much more effective way of advertising to both old and new customers. To define […]

guide for how to write business birthday cards

How to Write Business Birthday Cards without the Awkwardness

If you have found yourself stuck while writing a birthday message for a VIP, don’t panic! Our handy guide to writing great business greeting cards will give you the confidence to write a message with the perfect balance of rapport and personality, without coming off as “trying too hard”. Five steps to perfect messages in […]

Are Business Holiday Cards Really Worth It? Know the dos and Don’ts

With the holiday season approaching, it’s time to start thinking about business holiday cards, but sending holiday cards for many businesses looks like a lot of effort for a task with little perceived pay-off. It’s true that, when they’re done badly, corporate holiday cards can seem insincere like “checking a box” and will only end […]

How to Make Contacting a Prospective Client a Warm Engagement Instead of a Cold Call

In the world of business, contacting a prospective client is an essential part of expansion and growth. Unfortunately, the process of cold calling is rarely an easy one. If you’ve ever been on the other end of a cold call from a business, your first instinct was likely to end the call as swiftly and […]

The Note We Hope Never to Write – Sending Professional Condolence Messages

Sending condolences is never easy. We want to express our support, but do it in a way that is respectful and honoring. Everyone grieves in their own unique way, so it can be difficult to know what tone and style of note is appropriate. If you’re struggling to find the words to express your sympathy […]

How to “Win” Writing Professional Thank You Notes

When it comes to business etiquette, few things are more important than the thank you letter. Unlike personal thank you letters, business thank you messages can prove to be a little tough to write. While personal thank you notes can have a casual tone and a few inside jokes peppered through the message, professional notes […]

New Business Basics: The Best Video Conferencing Software

As working from home seems like it may become the ‘new normal’ for many businesses, video conferencing is the go-to resource for a daily online meeting with a client. We’ve assessed the pros and cons of four different video conferencing software platforms to help you choose the right one for both your clients and employees. […]

The New Business Basics, How to Adapt and Thrive in Socially Distant Business

The recent COVID-19 pandemic has changed our work and social lives in ways we couldn’t have imagined. It has been both unpredictable and destructive, not only in the markets, but in the business basics we are accustomed to, and most of all to humanity as a whole. While financial advisors are highly skilled when it […]

The Importance of Attention to Detail in Customer Giving

If you’ve ever received an unexpected card or gift in the mail, you’ll know how special that attention to detail can make you feel, especially when it comes from a business. Sending a personalized gift in the mail requires thought and consideration, a detail missed by many businesses nowadays, so the recipient will feel touched […]

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